Affinity Group Marketing im Licht von Web 2.0 (German Edition)

Magisterarbeit aus dem Jahr 2007 im Fachbereich BWL - Marketing, Unternehmenskommunikation, CRM, Marktforschung, Social Media, Note: 2, Management Center Innsbruck Internationale Fachhochschulgesellschaft mbH (Unternehmensführung in Tourismus- und Freizeitwirtschaft), 171 Quellen im Literaturverzeichnis, Sprache: Deutsch, Abstract: Meine Diplomarbeit versteht sich als Beitrag, den Status Quo des in der Praxis noch unklaren Begriff Web 2.0, welche...

By Markus Stockmaier
Paperback: 116 pages
Publisher: GRIN Verlag (November 9, 2007)
Language: German
ISBN-10: 3638852288
ISBN-13: 978-3638852289
Product Dimensions: 5.8 x 0.3 x 8.3 inches
Format: PDF ePub TXT ebook

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